Tuesday, May 12, 2009

Some Interesting Things That Google Knows About You

Everybody knows Google very well, but do you know as well that Google also knows all about you. Even how your voice sounds and how you look. Here i have gathered some interesting things that google knows about.
  • What you’re searching for.
  • The web pages you visit.
  • The blogs you read.
  • Your financial information: Users of AdSense and/or Google Checkout share financial information, addresses, and other personal information with Google.
  • The strength and popularity of your website or blog.
  • Who and what you’re emailing.
  • What’s on your PC: If you’re using Google Desktop.
  • Your research paper, bills, upcoming blog post, etc.: Using Docs and Spreadsheets means exposing the information in your documents to Google.
  • Your schedule: If you are using Google Calendar.
  • Your social network and interests: Google indexes sites like Orkut, Facebook, and Digg, hence it knows what you are interested in.
  • When you’re going to get the flu: Google can track flu related searches to find out where and when the flu happens.
  • Where you and your friends are: Using Google Latitude and Google maps reveal the info about your location.
  • What you’re watching on YouTube.
  • What and where you study: If you choose to use Google Books,scholar and University Search, then you are giving good info to Google about your academic life.
  • Everything you’re looking at online.
  • Your problems: Personal as well as professional.
  • Your medical issues: If you choose to use Google Health.
  • Your home address: Use Google Maps, AdSense, or Checkout, and there’s a good chance Google has your home address.
  • Your Mobile Number.
  • How Your Voice Sounds: Interesting. Using Google Talk will share the sound of your voice with Google.
  • What you, your friends and family look like and do: You are sharing your photo albums on PICASA.
  • Everything you do online.
  • Your Shopping List.
  • What your business is about: Keywords and purchasing patterns on Adwords share information about your business with Google.
  • What’s important to you: If you’ve set up Google Alerts.

Courtesy: e-justice blog

Monday, May 11, 2009

Is your website banned in Search Engine?

One of the most popular question and most difficult diagnosis for a website.
The symptoms for whether your website is banned in search engines are assembled below -
  • First of all you will notice a drastic drop down in traffic from search engines. This indicates that your keywords are droping from your original rankings
  • Next the standard checks will reveal some suspicious results like:
    site:example.com - results dropped for the domain in question
    site:www.example.com - results dropped for the domain in question
    inurl:example.com - shows dropped or no results
    inurl:www.example.com - shows dropped or no results
    link:example.com - returns results less than the previously shown
    link:www.example.com - returns results less than the previously shown
  • For your site the page rank toolbar shows this message when you take your mouse over it -"Current page is not ranked by Google", previously it was pretty green.

If you have observed these symptoms in your website then it is a possibility that your website is banned.

To verify finally, whether your site is banned is to check this search query "+www.yoursite.+com" (with the quotes) in search bar of Google. Now search for your site pages in the search results. If there are no pages from your site in the displayed search results, then your site is probably banned. But if you see some pages from your site, then you can set back be assured that your site has not been banned.

Promoting Competitive Keywords

How to promote extremly popular business having competitive keywords?

It is very tedious task to optimize a very popular businees. Because for a popular business there is always tremendous amount of competition for your targeting keywords. Then how one can promote a popular business with highly competitive keywords and get good traffic and good rankings.

The answers is you should optimize your website based on your USP(Unique Selling Proposition). USP indicates the one different characterstic in your services, the one offer that is different from your major competitors.

Like you have a jewelry site and every one knows that jewelry is a very popular business and the related keywords are highly competitive. Then how will you stand among others? You should compare your business from your competitors and isolate the one factor(USP) that makes you different from other business.

Lets say your USP is your "customized" section. You offer the facility of customizing a jewelry by choosing the favourite stone with the favourite setting. Now you should work on promoting the USP i.e target your keyword phrases for the customized section of your website. Since customizing a jewelry piece is popular among visitors. This will work for your site.

You can also work towards developing fresh content optimized for popular keywords that are less competitive.